
COMPANY OVERVIEW
Fireball SA is a private company and was established in 2016. It has since become synonymous with the supply of fire prevention measures.
Fireball SA is a formidable player and trusted name in the fire and safety industry focused on improving people’s safety and peace of mind and enabling better outcomes across the fire prevention continuum.
Fireball SA is a private company founded by Le Roye van der Merwe in 2016. The company also includes a team of designers, agents and sub-distributors who share a passion for keeping people and their belongings safe. We are a proudly South African company and corporate member of the Fire Protection Association of Southern Africa, who is constantly evolving and innovating to ensure that cost effectiveness and efficacy are delivered to our customers as constantly as their products.
Our management structure combines responsible leadership and independent supervision. We work closely together with our agents, sub-distributors and retailers, supporting them in their efforts to improve their operational and sustainability performance. Our network and strategic partnerships ensures your product is delivered safely, securely, on time and to any destination.
We deliver on our promises by identifying our customer’s needs and expectations, and implementing tailored solutions supported by our partnerships’ combined knowledge. You get the personalized support from a company with family-owned virtues and values.

PHILOSOPHY & VISION
OUR PHILOSOPHY
Trustworthiness and peace of mind.
Our corporate philosophy is “Trustworthiness and Peace of Mind.”
These are simple words, but they are not easily put into practice.
These important words represent unchanging principles to which we will always be dedicated.
OUR ASPIRATIONS
Meeting needs. Exceeding
Expectations. Empowering.
“Our Aspirations” mean not only to meet the needs of customers but also to provide customers with new value that exceeds their expectations. We also empower our agents to be ‘self-managed’ as far as possible instead of following an autocratic organisational structure. We live out this attitude to our clients as well. The more clients we can empower, the better our business and South Africa. “Meeting needs. Exceeding expectations. Empowering.” is our vision for the future.
OUR COMMITMENTS
Be proactive
Be broad-minded and well-informed to act quickly and decisively. Our service delivery is all about being ‘ahead of the game’ on any market / regulatory changes.
Communicate well
Complement diverse skills by thinking out of the box and communicating effectively with others.
Seek new knowledge
Pioneer new potential through self-study and curiosity.
Display integrity
Work with diligence and sincerity as a responsible
individual.
THESE ARE THE EVERYDAY POLICIES WE LIVE BY TO
REALIZE OUR ASPIRATIONS.